Raiders revive iconic jersey sponsorship

[Raidercast]

The Canberra Raiders have secured a revival of one of the most iconic jersey sponsors rugby league has ever had with 'Up the milk' to gain new relevance.

The Raiders wore their famous Canberra Milk jerseys through the early to mid nineties, coinciding with the club's last premiership in 1994.

Having gained cult status, the Canberra Milk jersey will return next season, with the Raiders renegotiating their partnership with the company following Huawei's decision, announced last month, to downgrade their sponsorship.

More: https://wwos.nine.com.au/nrl/canberra-raiders-bring-back-iconic-jersey-sponsorship/749ef13f-d084-48fa-ae72-d3159dcf6740